Mahou San Miguel makes a profit of 175 million, with a 1.9% reduction in sales

09/07/2013
  • Leading in exports, international sales account for 11% of the total company turnover

  • Last year, the brewery invested 72 million euros, almost a third of which went to support the hospitality sector

  • It has incorporated 74 new professionals which brings the team up to over 2,500 people

 

Madrid, July 9th, 2013. - In 2012 Mahou San Miguel made an operating profit of 175 million euros, 7.5% less than the previous year due to the economic context of lower consumption. The company has established itself as the leader in the Spanish beer market with a production of 12.3 million hectolitres and a market share of 37%. Its sales reached 1.173 billion euros, 1.9% lower than in the previous year.

The brewery, 100% Spanish owned, made a major investment in 2012, despite the economic situation in the country, the fall in consumption and the increase in raw material costs. It has allocated 72 million euros, mainly to boost business growth (17 million euros) and to industrial modernisation and upgrading its production (26 million euros). It has also directed nearly a third of its total investment to support the hospitality industry through its facilities, equipment, and multiple initiatives to promote responsible drinking in bars and restaurants (20 million euros).

MAIN ECONOMIC DATA MAHOU SAN MIGUEL 2012

Sales

1.173 billion euros.

Operating profit

175 million euros.

Production

 12.3 million hectolitres

Production share

37%

Investments

72 million euros

Professionals

2,532 people

Another focus for Mahou San Miguel investments has been safety and risk prevention.

In 2012 the company added 74 new professionals to their workplaces in Spain, bringing the total to over 2,530. In addition, over a million euros has been invested in 48,700 hours of training for the development of its workforce.

Ambassador of Spain to the world

Mahou San Miguel has become one of the best ambassadors for Spain abroad, exporting to the world not only its products but also the concept, values ??and attitudes of the Spanish lifestyle. Internationalisation is a strategic priority for the development of business, it means that Mahou San Miguel is present in over 50 countries and that it produces more than 75% of Spanish beer that is exported. Its international sales, including also the products the company produces outside Spain, accounted for 11% of the total volume in 2012, which means that in the last five years international business has doubled its share within the company's total sales.

In 2012, the company took an important step in its internationalisation strategy with the acquisition of 50% of the Indian company Arian Breweries & Distilleries Ltd and with the launch, for the first time in its history, of a product developed in Spain for an international market: San Miguel Fresca, which has also just arrived in our country. This brand has become the second best-selling Spanish beer in the UK after San Miguel.

Committed to its environment

Mahou San Miguel invested close to 17 million euros in 2012 to ensure its optimal environmental behaviour. As a result, it has been able to decrease unit water consumption by 1.74% and energy consumption by 4.4%, reducing greenhouse gas emissions by 32% thanks to, among other factors, the fact that 100% of the electrical energy consumed in its production centres comes from renewable sources. It has also increased its waste recycling rate to 99.78% and has reduced its packaging content by more than 192 tonnes.

The company actively contributes to the economic, social and cultural development of the communities where it operates. In 2012, it invested over 1.5 million euros to support the work done in art, cultural and educational institutions, helping to spread their values ??and strengthen the tourist sector in the cities where they are located. In addition, it carries out significant social activities which specifically focus on: job creation, supporting people with disabilities, supporting groups with limited resources and environmental protection.

Likewise, the changes made in the Managing Bodies of the company in 2012, which have given way to a generational succession, are evidence of Mahou San Miguel shareholders' strong commitment to the development and sustainability of the business in the long-term. The commitment and involvement in management that has existed since the founding of the company over 120 years ago is one of the keys to its success.

Mahou San Miguel

The acquisition of San Miguel in 2000 by Mahou, the centenary company, establishes the first 100% Spanish capital brewing company. It is the national industry leader and produces more than 75% of the Spanish beer that is exported. It is currently present in 50 countries and has over 2,500 employees. In 2004, it incorporated the Canary Island brand Reina and in 2007 Cervezas Alhambra. In addition, it has diversified with the purchase in 2011 of Solán de Cabras and the commercialisation of DE. Master Blenders coffees, teas and sweeteners in the hospitality industry since 2010. In 2012 it made an important move in its internationalisation strategy when it acquired 50% of the Indian company Arian Breweries & Distilleries Ltd and launched San Miguel Fresca in the UK.

In Spain, it has seven brewing centres and two mineral water springs, together with packaging centres. It has a broad portfolio of domestic beers which include, among others, Mahou Cinco Estrellas, San Miguel Especial, Mixta, Alhambra Reserva 1925 and pioneering products for their category such as San Miguel 0.0% and San Miguel ECO. It also has a wide range of international beers from agreements with partners such as Carlsberg, Molson-Coors and Warsteiner.